Lehrende: Prof. Dr. Matthias Weiß
Veranstaltungsart: Seminar
Orga-Einheit: Corporate Management & Economics
Anzeige im Stundenplan: Mgt. of Innovation
Semesterwochenstunden: 3
Credits: 6,0 Hinweis: In Ihrer Prüfungsordnung können abweichende Credits festgelegt sein.
Standort: Campus der Zeppelin Universität
Unterrichtssprache: Englisch
Min. | Max. Teilnehmerzahl: 10 | 35
Prioritätsschema: Standard-Priorisierung
Inhalte: Innovations and new digital technologies play a key role for the competitiveness of companies, especially in today’s globalized markets. However, which aspects influence the innovativeness of a company and its offerings and what can managers do address and shape these aspects in a way to enhance the innovative potential and output of their company? Therefore, this seminar will cover relevant foundations of innovation and the digital transformation in organizations. It will offer evidence-based knowledge about and the opportunity for critical reflection of managerial options to facilitate creativity, organizational innovation, and the competences required to respond to challenges of the digital transformation. Connected to this, a particular focus will be put on aspects of sustainability.
Lernziele: Students · have a deep understanding on the role and management of innovation within firms; · are able to understand and apply key theories and concepts of innovation and transformation management in business practice; · are able to evaluate and use methods to develop, plan, and implement innovation projects; · understand and recognize different situations and environments regarding technology and innovation and are able to derive specific managerial implications; · are able to evaluate and use new digital technologies purposefully.
Weitere Informationen zu den Prüfungsleistungen: Examination: Final exam (60%) and presentation of team assignment (40%)
Literatur: Will be provided throughout the course
