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Instructors: Dr. rer. pol. Dominik Fischer
Event type:
Seminar
Org-unit: Corporate Management & Economics
Displayed in timetable as:
Strategisches Mgt
Hours per week:
3
Credits:
6,0
Note: In your exam regulations, differing credits may have been specified.
Location:
Campus der Zeppelin Universität
Language of instruction:
Englisch
Min. | Max. participants:
10 | 40
Priority scheme: Standard-Priorisierung
Course content:
Basics of strategic management:
Resource-based Theory
Industry-based View
Institution-based View
Decision Making
Strategy Evaluation
Strategy & Entrepreneurship
International Business Strategy
Strategic Alliances
Emerging Market Strategy
Guest Lectures
Case Studies
This is a paper-based course with case studies. Initiative by students is highly requested. Every week another student group will prepare 2 papers for discussion as well as a case.
Some of the lessons can also be postponed to Wednesday evening at short notice.
Educational objective:
Know the basics of strategic management and be able to create a strategy independently.
Further information about the exams:
Group case study with discussion of articles and 60-minute exam.
Admitted Aids:
no auxiliary means allowed!
Mandatory literature:
Required literature
-Papers as uploaded in ZUIHause
-Cases from textbook (R. Lynch - Strategic Management)
Additional literature:
-Chapters from textbook
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