|
Instructors: Prof. Dr. Michael Scharkow
Event type:
Seminar
Org-unit: Communication & Cultural Management
Displayed in timetable as:
Media Change & Digit
Hours per week:
3
Credits:
6,0
Note: In your exam regulations, differing credits may have been specified.
Location:
Campus der Zeppelin Universität
Language of instruction:
Englisch
Min. | Max. participants:
10 | 35
Priority scheme: Standard-Priorisierung
Course content:
Mass media are constantly evolving, as are their uses and their role in society. For the last decades, the digitalization of traditional media, the rise of "digitally native" and mobile media, and the growing importance of "big data" have been the subject of much theoretical debate as well as empirical studies. In this seminar, we will discuss media change and digitalization and their consequences both from a production and user perspective. Thematically, we will cover diverse topics such as digital journalism, organizational and political online communication as well as the appropriation of digital and mobile media by the users and their effect on everyday life.
Educational objective:
Knowledge about contemporary theories and empirical findings on media change and digitalization.
Further information about the exams:
Presentation (50%) and exam (50%)
Mandatory literature:
Küng, L., Picard, R. G., & Towse, R. (Eds.). (2008). The internet and the mass media. Sage.
Consalvo, M., & Ess, C. (2011). The Handbook of Internet Studies. Wiley.
A detailed reading list will be provided at the start of the seminar. Every session will cover one overview article and one empirical study (subject of the presentation), both of which are relevant for the end-term exam.
|
