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Instructors: Prof. Dr. Wolfgang H. Schulz
Event type:
Seminar
Org-unit: Corporate Management & Economics
Displayed in timetable as:
Mobility Innovations
Hours per week:
3
Credits:
6,0
Location:
Campus der Zeppelin Universität
Language of instruction:
Englisch
Min. | Max. participants:
5 | 22
Priority scheme: Standard-Priorisierung
Course content:
Seminar Content:
1. Basics: Mobility Innovation & Digitalization
2. Little Island Economy
3. Mobility and Platform Economics
4. New Business Models for Mobility
6. Mobility and Artificial Intelligence
9. Cases
Educational objective:
Learning Objectives:
Students will gain insight into:
- The influences of policy objectives and regulations considering communication technology for the strategic positioning of industry and users;
- the key trends and drivers of mobility and the related challenges for the industry;
- the technological development initiated by the trends;
- communications technology as an "enabler" of new business models;
- the consumer orientation of mobility;
- the drivers and barriers to the implementation of mobility innovations.
Further information about the exams:
The examination for this seminar is twofold. It consists of a presentation (30%) as well as a term paper (70%). The use cases for the presentation will be based on the project GAIA-X.
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