Lehrende: Prof. Dr. Ellen Enkel
Veranstaltungsart: Seminar
Orga-Einheit: Corporate Management & Economics
Anzeige im Stundenplan: Innovation Mgt
Semesterwochenstunden: 3
Credits: 6,0 Hinweis: In Ihrer Prüfungsordnung können abweichende Credits festgelegt sein.
Standort: Campus der Zeppelin Universität
Unterrichtssprache: Englisch
Min. | Max. Teilnehmerzahl: 10 | 34
Prioritätsschema: Standard-Priorisierung
Inhalte: The course in an introduction in all aspects of innovation and technology management. Each course day will deal with a different topic from innovation strategy to process and measurement to business modelling. Please look at the detailled course outline for further information and for the mandatory readings for each course.
Lernziele: Learning goals of ITM | Students have a deep understanding on the relevance of innovation within firms, | know the basics about managing innovation and technology within corporations based on a systematic planning, implementation and controlling of innovation activities, | understand and recognize different situations and environments regarding technology and innovation and are able to derive specific managerial implications, as well as | are able to evaluate and use methods and tools of ITM purposefully. To acquire this knowledge and skill set, each class is built upon | Lecture and in-class exercise on/ discussions of theory, methods, and (case) examples | Case study analysis and discussion | Paper-based theses introduction and discussion/ resolution at the beginning and end of the case study presentation
Weitere Informationen zu den Prüfungsleistungen: Elements of final grade = | 30% group work (theses and case study presentation 30 min, 15 slides max; theses presentation always related to the topic of the group’s case study; groups of 3-5 students, at least one international student in each group, strong link to the theory of todays session!) | 70% written exam (Knowledge „what”/ “which” ¦ Transfer „why”/ “how” ¦ Creativity “own ideas”) Mandatory material for final examination | Lecture material (presentation) | In-class exercises including linked papers and cases | Theses and case study presentations including linked papers to a minor degree
Literatur: Please look at the detailled course outline for further information and for the mandatory readings for each course day.
